Field notes · not a tutorial site · occasionally funny

I run 17 Claude Code bots inside a real food company. Here's what actually works.

I'm not a developer. I run 17 Claude Code bots inside a real B2B food company anyway. Here's what works, what it costs (US$20), and what fell over at 3am.

17
bots in production
US$20
per month, total
03:00
nightly batch
40+
rules learned the hard way
Support automation

20 Rules an AI Support Logger Needs That No Tutorial Mentions

A year of turning support chats into claim records produced these 20 rules. Each came from a real wrong row. Start here if you're building anything similar.

Five things I write about

“None of this is hard. It's the tedious, soul-sucking grunt work nobody wants to do. Hand every bit of it to the bot.”

— the one line every post ends with

Why this site exists

Every “I automated my business with AI” post has the same mysterious hole in it: no bill, no failures, no screenshots. It's a cooking show that skips the groceries. This site is the opposite. Every post has at least one real cost figure, a real screenshot, or a real thing that broke. Company and customer details are anonymised; the numbers are what actually happened, including the embarrassing ones.

Who writes this

Seungjoo Choi, operations lead at a B2B food-distribution company in Korea. Not a developer. Posts are drafted with Claude and checked by me. More →